5 moves a week to add $100k to your career this year.
The $100k Calculator
Try it →Career newsletters cover the career. Macro newsletters cover the economy. Nobody covers the economy you have to earn in. That's the gap New Money fills.
Every Sunday, five moves — one per pillar. Each sized to a week, not a quarter. You only need one to land.
Nothing changes if nothing changes. So pick a Sunday and run one.
If you're in one of these rooms, you're in the right place.
Every issue is the same shape — short, scannable, built so you can read it in fifteen minutes and run a play by Friday. Each pillar gets its own colour so you learn the system by hue.
Why entry-level white-collar is collapsing, which senior IC roles are surging, and AI's actual impact on specific jobs — based on data, not vibes.
Not "spend less" — the structural moves: tax wrappers, equity in your work, owning vs renting, the boomer wealth transfer. A handful of decisions per year that compound to six figures.
Specific workflows that turn one person into a team. Position as the operator who deploys AI rather than the worker AI replaces.
Indie products, holding companies, agency models, the solo $1M business. Case studies of unconventional routes — and what's actually replicable.
Demographics, energy, reshoring, AI capex, debt cycles — made digestible, and connected back to "so what should you do this week."
A single shareable chart per issue. Designed to be screenshotted. Built to make you the smartest person in the group chat.
A glimpse of how readers across roles actually run the plays — not testimonials, real moves.
Composite examples from early readers.
"Ran the four offer-letter questions on my new role. Got an $18K bump on signing + a 6-month cliff exception. They said yes to both without pushback."
After Issue 001 · Play 02
"The 3-prompt deck chain killed my Sunday workday. My CEO said it's the cleanest deck I've sent him this year."
After Issue 001 · Play 03
"Used the 90-minute teardown to package sales-deck audits for founders. Posted Sunday night. Closed 2 by Wednesday at $750 each."
After Issue 001 · Play 04
"Wrote the one-page memo for 'integration engineer' even though I'm not a coder — mapped my ops automations to it. A recruiter pinged me three days after I posted on LinkedIn."
After Issue 001 · Play 01Issue 001 is live. Five tactical plays, one chart, one 90-minute exercise — the format every Sunday brief follows.
The whole point of New Money is leverage. Each issue should be worth more than the time it takes to read.

My day job is at McKinsey. Before that, Amazon. So most of my week is inside the old economy — meetings, slide decks, salary bands. Nights and weekends I've shipped three apps solo. Same person, two economies, same year.
That double-view is why I started writing this. Most career advice is from one camp or the other — the consultant who's never shipped, or the founder who's never had a boss. New Money is from someone doing both, every week.
I want you a year ahead of where you'd otherwise be. I'll show my work.
— The Operator
Yes, free. I may launch a paid tier eventually with deeper teardowns and comp data, but the Sunday brief stays free either way.
Lenny's covers product. The Generalist covers tech. Noah covers macro. I read all three. None of them tell you what to actually do on Monday with five hours of free time and a salary you'd like to grow.
Most of the moves work for any knowledge worker — negotiation, AI workflows, side income, tax wrappers. The "AI is eating my analyst job" story is loudest in tech, but it's hitting law, finance, consulting, marketing, and HR on roughly the same timeline.
Once a week, Sunday 9 AM. Unsubscribing is one click.
Yeah — Issue 001 is on the site already. Read it before you subscribe.
Free forever. One email a week. Five moves for the economy that replaced the old one.